Global and transnational business : strategy and management /

• Stonehouse, George

• Competition, International
• International business enterprises -- Management.
• Marketing -- Management
• Strategic planning

• Wiley,

• 0471988197 (alk. paper)

• Includes bibliographical references and index.

• strategy reader
• Global business strategy
• Innovation and change in organizations
• Strategy in action
• Corporate environmental management systems and strategies
• Management research an introduction
• Strategic management and organisational dynamics the challenge of complexity
• strategy process concepts contexts cases
• Research methods for business students
• Corporate strategy
• Strategic management an analytical introduction