Tourism marketing.
authors:
Lumsdon, Les.
subjects:
Tourist trade -- Marketing
publishers:
International Thomson Business Press,
series:
Tourism and hospitality management series
ISBN:
186152045X
people who borrowed this, also borrowed:
Place promotion the use of publicity and marketing to sell towns and regions
Casino management a strategic approach
International tourism a global perspective
Tourism research
Tourism marketing quality and service management perspectives
Marketing for leisure and tourism
Island tourism trends and prospects
Researching tourist satisfaction issues concepts problems
Dimensions of tourism
Marketing for tourism
Marketing in the tourism industry the promotion of destination regions
Reflections on international tourism Management marketing and the political economy of travel and tourism
Reflections on international tourism Motivations behaviour and tourist types
Marketing in travel and tourism
Tourism marketing service and quality management perspectives
Marketing tourism places
Business travel and tourism
Marketing tourism destinations a strategic planning approach
Marketing of tourism products Concepts issues and cases
Marketing tourism hospitality and leisure in Europe
Strategic management in tourism
Consumer behavior in travel and tourism
Tourism past present and future
Leisure marketing a global perspective
Tourism management
international marketing of travel and tourism a strategic approach
Tourism destinations
Tourism development environmental and community issues
tourist experience a new introduction
Tourism economic physical and social impacts
power of industrial brands an effective route to competitive advantage
Consumer behavior in travel and tourism
Researching and writing dissertations in hospitality and tourism
Research methods for leisure and tourism a practical guide
Tourism in the twenty first century reflections on experience
Competitive branding winning in the market place with value added brands
Economics of leisure and tourism
business of tourism
UK economy in a global context
business of tourism
Organization behaviour for leisure services
economics of travel and tourism
Tourist destination management issues analysis and policies
Understanding leisure
Consumer behaviour in tourism
Decentring leisure rethinking leisure theory
Managing people a guide for managers in the hotel and catering industry
Tourism principles and practice
Tourism and hospitality in the 21st century
Marketing research an applied approach
Economics for hospitality management
Managing human resources in the European tourism and hospitality industriy a strategic approach
Sustainable tourism a geographical perspective
Services marketing integrating customer focus across the firm
Managing people in the hospitality industry
Brand management
Tourism principles and practice
Consumer behavior
practice of advertising
Understanding the hospitality consumer
Consumer behavior
Branding in action cases and strategies for profitable brand management
management and marketing of services
Consumer behavior
Consumer behavior buying having and being
Researching business and management
Cultures consequences comparing values behaviors institutions and organizations across nations
Services marketing
Behavioural studies in hospitality management
Consumer behavior and marketing action
Principles of services marketing
Consumer behaviour a European perspective
Principles of marketing
International hotels development and management
Economics a students guide
Strategic marketing communications new ways to build and integrate communications
Consumer behavior
Understanding management
Marketing across cultures
Creating powerful brands in consumer service and industrial markets
Marketing research
Management theory and practice
Principles and practice of marketing
Research methods for business students
Strategic management an analytical introduction
Strategic management
Real world research a resource for social scientists and practitioner researchers
University of Huddersfield Library Catalogue